Nice to meet you,
I'm an accomplished marketing and strategy professional, with over 20 years experience in leading companies, addressing critical challenges and opportunities: marketing, strategy, transformation, digital, customer experience and data based management.
Looking forward to meeting you and address your business challenges, together.
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Shirley
Marketing
So, here is a brief list of what I can do for you:
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Get to a product/market fit
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Clarify target audiences and create a buyer persona
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Map current and potential competitors and threats ​
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Develop your story and create a compelling value proposition
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Orchestrate your messages in relevant channels
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Create a marketing plan, short or long term to achieve your goals ​
AI
Let AI work for you
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Introduce your company to marketing platforms and tools to promote your business
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Clarify your needs and requirements to facilitate locating the best technological solution
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Develop concise specification and requirements for required solutions
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Ongoing project management
Content
Some highlights of how I can be of assistance:
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Develop a content strategy to best highlight your company's edge
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Create a content plan to follow day by day and achieve your promotion and awareness goals
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Orchestrate content creators to create the right and timely melody
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Write compelling articles, concise presentations, eloquent pitches and awesome video
Projects
I can help with the following projects:
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Gigantic projects: launching new products, implementing technological platforms, redefining strategies, developing marketing plans - you name it.
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Small projects: launching digital campaigns, writing articles,
Re-calibrating presentations, optimizing campaigns - there's nothing too small​